THE MEDICI AND THE POWER, HISTORY OF A DYNASTY

Lorenzo de’ Medici – The Magnificient

Power, money, beauty and fame crowned the rise of the most important family in Renaissance Florence: the Medici. From simple merchants to the fathers of the cultural rebirth of the city, they forged the grandeur of Florence with a new lifeblood. The protagonists of the Medici dynasty changed the aesthetics and the way of living to the Florentines, but at what price?

In the shadow of the Brunelleschi Dome, the Medici grew in riches and celebrities, maneuvering the fate of the Popes and illustrious men. At the Medicean Court Intruders of power, international plots scribbled the existence of Giovanni di Bicci, the founder of the Medici counter and the maker of the economic fortune of the dynasty, continuing with his son Cosimo the Elder, the initiator of the political fortune of the family. As a traitor of the Florentine Republic in Pater Patriae, Cosimo the Elder laids the foundations of the new era: the Renaissance.

Lorenzo the Magnificent and Giuliano de’ Medici enriched the new Athens with beauty, Florence was the most important stage for artists in Europe: Donatello, Brunelleschi, Ghiberti, Masaccio, Verrocchio, Botticelli, Michelangelo, Leonardo da Vinci etc. They lived in close contact with their patrons, glorifying Medicean magnificence with eternal masterpieces.

Conspiracies and Violence of their enemies insurged the family, involving the highest offices of the church. Exile and punishment of an overly ambitious Gens who came to the papal throne with Pope Leo X and Clement VII, sealing with marriages illustrating the alliance with the kingdom of France, women Catherine and Maria de Medici brought elegance to Europe. Even when everything looked like lost, Cosimo I raised the name by becoming the first Grand Duke of Tuscany …

The Power and the Medici – A Dynasty story is a path in Florence that will tell the story of the famous family in historic places, visitors will be protagonists of a passionate walking tour, full of surprises and unusual curiosities.